Sunday, June 20, 2010

Searching for that media/web tipping point

The Cleveland Plain Dealer is reporting that visitors to its web site Cleveland.com are up 50% over the last year.  What are the comparable local numbers I wonder?

I've always found it interesting that pittsburgh.com isn't used in itself, but redirects to station WPXI. I wonder if that is the best branding tactic?

1 Comments:

Blogger Vannevar said...

I know that boston.com is the Boston Globe's URL.

I'm not sure about pittsburgh.com invoking WPXI - from a SEO perspective, pittsburgh.com (if it persisted after the jump) would be a powerful lever for local search (pittsburgh widgets, etc)

Sunday, June 20, 2010 1:49:00 PM  

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